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Business Success lies in the eyes of the Customer
[Tweet “Empowering people is better than ignoring people”] For some reason many believe that inbound […]
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CRM and CEM Integration
It is important to understand that CRM (Customer Relationship management) applications primarily benefit the company, […]
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Is CEM the new improved CRM?
Simply put; No! So what distinguishes CRM from CEM? CRM focuses on providing a service; […]
Marketing Customer Experience
